---
title: 電撃！ ゲリラ的ゲームプロデュース論
tags:  #marketing #branding #game  
author: [株式会社ヒストリア](https://convert.docswell.com/user/historia_Inc)
site: [Docswell](https://www.docswell.com/)
thumbnail: https://bcdn.docswell.com/page/5GJ5MZXXJ4.jpg?width=480
description: 2021年10月2日に行われた「出張ヒストリア！ ゲーム開発勉強会2021」にて発表させていただいたスライドです。  イベント詳細 https://historia.co.jp/archives/22783/  講演動画 https://youtu.be/2sHTYvkB-cQ  講演者： 山中拓也(ゲームプロデューサー / 脚本家)  講演内容： ”至弱をもって至強にあたる” アニメ化も果たしたコンシューマゲーム「カリギュラ」シリーズを作例に、 ブランドや予算で劣る大作ゲームと戦うための個性的なIPのつくりかた・戦術を説明します。 企画の立て方からスタッフィングのコツ、プロモーション上での注意点まで生々しくお伝えします。
published: October 07, 21
canonical: https://convert.docswell.com/s/historia_Inc/KJXYQZ-ss-250392749
---
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